Honda is present at CES in Las Vegas 2025 and has made it known by unveiling two car concepts with a surprising look, which do not resemble any other model of the brand and whose final versions should be faithful to them. The Honda 0 Saloon and 0 SUV appeared face to face in a promotional image, with the brand logo in the center, even more simplified than it was until then. They are scheduled to go on sale next year, in 2026, and their design should be based on a chassis specific to their electric motor – a first for the brand.
As is the new trend among car manufacturers, particularly Renault, Honda is playing the card of a very nostalgic modernism of the lines of yesteryear. On the Honda 0 Saloon, in particular, we find a neo-retro silhouette with the allure of a Lamborghini Countach or Gallardo. It is intended to prefigure a sedan, which will compete with the Tesla Model S or the Volkswagen ID.7, with level 3 autonomous technologies. For its part, the Honda 0 SUV would rather attack electric SUVs like the Renault Scénic E-Tech and Peugeot e-3008 in France, and other Volkswagen ID.4.
In Europe by 2027
The SUV should be the first to come out on the market, Honda indicated in a press conference last Monday. The United States will be the first served, but Europe should also welcome these models, from 2027. As a reminder, with the merger of Honda, Nissan and Mitsubishi, the three manufacturers will seek to pool their resources, and in particular their production centers and parts. It is difficult to know whether or not this will have an impact on the release of these two models presented at CES 2025.
Perhaps as a nod to Tesla, Honda explained that the operating software that will be present on board its future models will be called Asimo OS, in reference to its humanoid robot that it launched in 2000. Years before Tesla's Optimus, it represented the first robot biped to be able to walk realistically. In February 2009, the 100 units produced had been passed, for various clients, including IBM in the United States. In 2025, IBM is no longer just a client, but a partner, since with the microprocessor specialist Renesas, the American giant will lend a hand to Honda to develop the second generation of its "0" architecture, planned for the end of the decade.
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